Post & track · Results
Know what worked, and what to make next.
Roasie reads views, watch time and spend across every post and ad, and says what to do next in plain words.
Day 12 of posting until we hit 10k
Performance
Views ⓘ123K+577% vs median
Engagement rate ⓘ12.7%+35% vs median
Likes ⓘ13.6K+1,042% vs median
Comments ⓘ322+132% vs median
Shares ⓘ253+101% vs median
Saves ⓘ1,487+360% vs median
Hook retention at 3s ⓘ55.6%−16% vs median
Average watched ⓘ35.4%−30% vs median
Completion rate ⓘ12.9%−58% vs median
What to improve
- The hook loses 44.4% in the first 3s: front-load the payoff.
- Share rate 0.2% vs your median 0.6%: give people a reason to send it.
- Only 12.9% watch to the end: tighten the last third.
- Half the audience is gone by 0:05: move the best moment earlier.
- 3 filler words (6% of words): trim them in the edit.
Retention
Viewers still watching, by second
Retention falls from 100% to 13% over 0:25. Half the audience is gone by 0:05.
Average view duration8.84s
Hook retention at 5s49.2%
Retention half-life4.75s
Skip rate45.5%
Engagement
Like rate11.1%
Comment rate0.3%
Share rate0.2%
Save rate1.2%
Follows from this post698
Reach102.7K
Audience
Traffic sources
Reels tab53.6%
Explore21.3%
Feed13.4%
Hashtag5.9%
Profile5.8%
Top countries
United States38.9%
United Kingdom25%
Canada14.1%
Germany8.1%
Philippines7.1%
Australia6.9%
- 1
Organic and paid, side by side
- 2
A note on each post
- 3
The next brief, already written
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Agents
How it did
This one beat your typical post by ~6.8× on views, driven by likes.
What the data says
More people than usual swiped away in the first seconds: the hook is the weak spot.
On average people watched 35% of it, less than on your typical post.
Each account that saw it saw it about 1.6 times (impressions vs reach): people came back to it.
What stands out
It's an outlier: 6.8× the median views of your other posts.
What to improve